The Fair Trade Certified™ label guarantees: A fair price The Fair Trade Certified label guarantees that farmers and workers received a fair price for their product. The Fair Trade price means that farmers can feed their families and that their children can go to school instead of working in the fields.
Quality products By receiving a fair price, Fair Trade producers can avoid cost-cutting practices that sacrifice quality. The Fair Trade producers' traditional artesanal farming methods result in exceptional products.
Care for the environment Most Fair Trade Certified coffee, tea and chocolate in the US is certified organic and shade grown. This means that the products you buy maintain biodiversity, provide shelter for migratory birds and help reduce global warming.
Community impact Empowered by the economic stability provided by Fair Trade, members of the COSURCA coffee cooperative in Colombia successfully prevented the cultivation of more than 1,600 acres of coca and poppy, used for the production of illicit drugs. In Papua New Guinea, the AGOGA cooperative, is investing in a medical team to meet the healthcare needs of its isolated rural community. In the highlands of Guatemala, indigenous Tzutuhil Mayans in the La Voz cooperative are sending local kids to college for the first time. Near Lake Titicaca, in Peru, the CECOVASA cooperative is assisting members from Quechua and Aymara indigenous groups in raising coffee quality and transitioning to certified organic production.

"The fair price is a solution. It has given us the chance to pay a good price to our farmers. Those who are not in Fair Trade want to participate. For us it is a great opportunity. It gives us hope."

-Benjamin Cholotío